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Case Studies

For decades, Harte Hanks Market Intelligence has helped businesses reach their sales and marketing goals by providing insight into the information technology and telecommunications market gleaned from thousands of conversations with real decision-makers conducted on an ongoing basis.

The following case study is but one example of how Harte Hanks can help you reach your goals:

Leading Data Storage Firm Utilizes Harte Hanks® to Tap Mid-Market Opportunity and Build Channel Partner Loyalty

EMC expanded their product and service offerings into a market previously served by smaller sized companies, an audience that wasn’t as clearly defined as it was at the enterprise level. To reach this elusive group, EMC turned to Harte Hanks and the Ci Technology Database (CiTDB) to find those decision makers.  Click here for full details.