Email Marketing Solutions
Email marketing continues to be the cornerstone of most successful B2B marketing programs today. However, creating and maintaining a database of current deliverable email addresses is a constant challenge for most marketers. Harte-Hanks can help. We compile and maintain a database of more than one million valid email addresses for IT decision-makers in North America and Europe. Furthermore, these decision-makers are linked to the technology profiles of their individual business locations, allowing you to target your email messages at a level of detail not available from other sources.
Precision targeting. Turn-key solution.
Harte-Hanks email addresses are among the highest quality available in the market today. We offer a variety of solutions to help insure your email marketing success.
Ci TechLeads are highly targeted email marketing lists that will get you to the right decision-maker at the right time for your specific product or service based on more than 350 technology selectors. Lists include contact information for key decision-makers with functional responsibility for purchasing technology products and services.
Short on time and resources? Have Harte-Hanks manage your email marketing program for you using our proprietary Postfuture email campaign management platform. Email programs include targeted lists, campaign preparation and execution plus follow-up reporting. Your dedicated project manager will insure you get the most value from this turn-key solution.
Ci DemandGen combines the power of email marketing with telemarketing utilizing our state-of-the-art call center to locate prospects with a need for your companyâ€™s specific technology solution. Our custom programs include appointment setting, contact discovery, lead nurturing and event registration. All Harte-Hanks programs can include a combination of outbound calling, warm transfers, e-Mail, and direct mail elements.